麦当劳 x NASA 梦想星球®

创意设计,活动策划,商业活动
深业上城,深圳 / 2018.7



NASA带来宇航员探索太空漫游星际的珍贵资料与展品,联合深业上城与麦当劳共同举办NASA星际之旅联合主题活动。牛油果设计有幸参与了其中麦当劳梦想星球舱这一NASA授权装置设计。

考虑到活动的太空主题,项目的整个设计概念是在集装箱内创造出星空包围的场景。我们在梦想星球舱内中设置了结合麦当劳标志性元素定制而成的银河系行星和各种小星球,这些星球以立体的方式点缀在星球舱亮蓝色的表面,在灯光的辉映下,犹如银色河流中闪闪发光的卵石,充满了科幻的童真感。

正如预期中麦当劳梦想星球舱所起的作用,这个装置成为整个主题活动中非常受孩子们青睐的部分。而在期间的每个周末,麦当劳叔叔都会来梦想星球舱和他们一起互动。这里已经成为了孩子们的梦想太空基地。


We participated in the design and production of the NASA-authorized McDonald's Dream Planet Cabin. The entire design concept of the project is to set up a scene surrounded by stars in the container. In the planetary space, a set of custom-made Galaxy planets and sparkling small planets are set up, and the three-dimensional planet is covered with the entire container.  The lights of the planetary device make the whole planet binoculars sparkle. It is like being in the galaxy of the stars.




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